AÂ PriceWaterhouseCoopers survey of the IP-valuation practice of the top 500 applicants of the EPOÂ shows that most of the companies does not perform monetary valuations.
What does that mean? For one thing it shows that you have no clue what your IP is worth and thereby your company. Furthermore you have no way of evaluating wether the costs of the IP overshadow the income generated – which can lead to spending money on assets not worth anything (or less than you spend anyway).
A surprise for me was that 57% of the responding companies claim that their value oriented innovation management is “firmly entrenched” in their company. For the top 500 businesses I would have thought it more, eventhough in Denmark my guess is that the figure is lower yet. The number shows that there is still a long way to go for IP as a dicipline close to the overall company strategy.
via the 271 blog